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No logo : no space, no choice, no jobs

Author: Naomi Klein
Publisher: London : Flamingo, 2000.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
Starting with the brand's birth as a means of bringing soul to mass marketing, Klein follows in the logo's wake and notes its increasing capacity for making the product subservient. Beyond this the core argument is the now uneasy struggle between corporate power and anti-corporate activism - via sweatshop labour, submerged identity and subversive action.
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Document Type: Book
All Authors / Contributors: Naomi Klein
ISBN: 0002559196 9780002559195 0006530400 9780006530404
OCLC Number: 278461072
Description: xxi, 490 pages : illustrations ; 23 cm
Responsibility: Naomi Klein.

Abstract:

The book that offers a cure for affluenza, 'No Logo' is one of those rare books that defines a generation, the most significant one since Douglas Coupland's 'Generation X'.  Read more...

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'A riveting, conscientious piece of journalism and a strident call to arms. Packed with enlightening statistics and extraordinary anecdotal evidence, "No Logo" is fluent, undogmatically alive to its Read more...

 
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