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Online marketing for small businesses in easy steps

Author: Julia Doherty, (Writer on marketing)
Publisher: Leamington Spa, Warwickshire, United Kingdom : In Easy Steps Limited, [2015]
Series: In easy steps.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
"Aimed at the Small Business Owner. It is very much focused on building your platforms from a marketing perspective. This guide looks at your website, blogging platforms as well as diving into the mechanics of social networking sites such as Facebook, LinkedIn, Twitter, Pinterest, YouTube, and Google Plus. In each section this book covers the crucial steps to online marketing success, from building your platforms  Read more...
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Genre/Form: Electronic books
Additional Physical Format: Electronic reproduction of (manifestation):
Doherty, Julia (Writer on marketing).
Online marketing for small businesses.
Leamington Spa, Warwickshire, United Kingdom : In Easy Steps Limited, [2015]
(OCoLC)871670371
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Julia Doherty, (Writer on marketing)
ISBN: 9781840786286 1840786280
OCLC Number: 1001289027
Notes: Includes index.
Description: 1 online resource (264 pages) : color illustrations
Contents: An introduction to social media --
Is your website working for you? --
Blogging --
Facebook --
Twitter --
LinkedIn --
Pinterest --
Google Plus --
Google analytics.
Series Title: In easy steps.
Responsibility: Julia Doherty.

Abstract:

"Aimed at the Small Business Owner. It is very much focused on building your platforms from a marketing perspective. This guide looks at your website, blogging platforms as well as diving into the mechanics of social networking sites such as Facebook, LinkedIn, Twitter, Pinterest, YouTube, and Google Plus. In each section this book covers the crucial steps to online marketing success, from building your platforms and growing your network, to implementing a strategy and measuring the results. Make the Web work for you, almost for free!"--Publisher's description.

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