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Online survey design and implementation : targeted data collection on social media platforms

Author: Chris Moreh
Publisher: London : SAGE Publications Ltd, 2019.
Series: SAGE Research Methods., Cases.
Edition/Format:   eBook : Document : English
Summary:
This case study describes an exploratory research project undertaken in a short period of time using online survey methodology. The project aimed to understand the attitudes and potential actions of European Union migrants living in the United Kingdom in the months before the 2016 British referendum on European Union membership. The case describes in detail the context of the project, the reasons for the chosen  Read more...
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Details

Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Chris Moreh
ISBN: 9781526479709 1526479702
OCLC Number: 1084536609
Description: 1 online resource : illustrations.
Series Title: SAGE Research Methods., Cases.
Responsibility: Chris Moreh.

Abstract:

This case study describes an exploratory research project undertaken in a short period of time using online survey methodology. The project aimed to understand the attitudes and potential actions of European Union migrants living in the United Kingdom in the months before the 2016 British referendum on European Union membership. The case describes in detail the context of the project, the reasons for the chosen research design, and practicalities involved in designing the questionnaire, recruiting participants on online platforms such as Facebook, and the use of survey administration software.

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