Penguin by design : a cover story, 1935-2005 (Book, 2005) [WorldCat.org]
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Penguin by design : a cover story, 1935-2005
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Penguin by design : a cover story, 1935-2005

Author: Phil Baines
Publisher: London : Allen Lane, 2005.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
"Ever-since the creation of the first Pengum paperbacks in 1935, their jackets have become a constantly evolving part of Britain's culture and design history." "By looking back at seventy years of Penguin paperbacks, Phil Baines charts the development of British publishing, book-cover design and the role of artists and designers in creating and defining the Penguin look. Coupling in-depth analysis of designers -  Read more...
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Genre/Form: Exhibition catalogues
History
Additional Physical Format: Online version:
Baines, Phil, 1958-
Penguin by design.
London : Allen Lane, 2005
(OCoLC)606934295
Online version:
Baines, Phil, 1958-
Penguin by design.
London : Allen Lane, 2005
(OCoLC)608212968
Document Type: Book
All Authors / Contributors: Phil Baines
ISBN: 0713998393 9780713998399
OCLC Number: 57692203
Notes: Includes index.
Description: 255 pages : illustrations (chiefly color), portraits ; 22 cm
Contents: I. Establishing paperback publishing, 1935-46 --
II. Consistency and competition, 1947-59 --
III. Art direction and graphic design, 1960-70 --
IV. Life after Lane, 1970-95 --
V. Re-inventing the brand, 1996-2005.
Responsibility: Phil Baines.

Abstract:

Since the creation of the first Penguin paperbacks in 1935, their jackets have become a constantly evolving part of Britain's culture and design history. Looking back at seventy years of Penguin,  Read more...

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