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  E-mail Message: I thought you might be interested in this item at http://www.worldcat.org/oclc/150162133 Title: The persona lifecycle : keeping people in mind throughout product design Author: John S Pruitt; Tamara Adlin Publisher: Amsterdam : Elsevier/Morgan Kaufmann, ©2006. ISBN/ISSN: 0125662513 9780125662512 OCLC:150162133

  
  

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The persona lifecycle : keeping people in mind throughout product design

Author:	John S Pruitt; Tamara Adlin
Publisher:	Amsterdam : Elsevier/Morgan Kaufmann, ©2006.
Series:	Morgan Kaufmann series in interactive technologies.
Edition/Format:	Print book : EnglishView all editions and formats
Summary:	"The Persona Lifecycle addresses the "how" of creating effective personas and using those personas to design products that people love. - It doesn't just describe the value of personas; it offers detailed techniques and tools related to planning, creating, communicating, and using personas to create great product designs. Moreover, it provides examples, samples, and illustrations to imitate and model. - It positions personas not as a panacea, but as a method used to complement other user-centered design (UCD) techniques including scenario-based design, cognitive walkthroughs and user testing."--Jacket.  Read more...
Subjects	Product management. New products. Research, Industrial. View all subjects
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