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Platforms, markets, and innovation

Author: Annabelle Gawer
Publisher: Cheltenham, UK ; Northampton, MA : Edward Elgar, ©2009.
Edition/Format:   eBook : EnglishView all editions and formats
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Industry platforms such as Microsoft Windows or Google, embedded within industrial ecosystems, have redesigned our industrial landscapes, upset the balance of power between firms, fostered innovation  Read more...

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Genre/Form: Cas, Études de
Document Type: Book
All Authors / Contributors: Annabelle Gawer
ISBN: 9781848440708 1848440707
OCLC Number: 748782918
Description: xvi, 396 p. : ill
Contents: Contents:1. Platforms, Markets and Innovation: An Introduction Annabelle Gawer PART I: PLATFORMS: OVERVIEW2. The Architecture of Platforms: A Unified View Carliss Y. Baldwin and C. Jason Woodard3. Platform Dynamics and Strategies: From Products to Services Annabelle Gawer 4. The Role of Services in Platform Markets Fernando F. Suarez and Michael A. Cusumano5. How Catalysts Ignite: The Economics of Platform-Based Start-Ups David S. EvansPART II: PLATFORMS: OPEN, CLOSED AND GOVERNANCE ISSUES 6. Opening Platforms: How, When and Why? Thomas R. Eisenmann, Geoffrey Parker and Marshall Van Alstyne7. Platform Rules: Multi-Sided Platforms as Regulators Kevin J. Boudreau and Andrei Hagiu8. Protecting or Diffusing a Technology Platform: Tradeoffs in Appropriability, Network Externalities, and Architectural Control Melissa A. Schilling9. Open Platform Development and the Commercial Internet Shane GreensteinPART III: PLATFORMS: MANAGEMENT, DESIGN AND KNOWLEDGE ISSUES10. Outsourcing of Tasks and Outsourcing of Assets: Evidence from Automotive Supplier Parks in Brazil Mari Sako11. Platforms for the Design of Platforms: Collaborating in the UnknownPascal Le Masson, Benoit Weil and Armand Hatchuel12. Design Rules for Platform Leaders Stefano Brusoni and Andrea Prencipe13. Detecting Errors Early: Management of Problem Solving in Product Platform Projects Ramsin Yakob and Fredrik Tell14. The Effect of Technological Platforms on the International Division of Labor: A Case Study of Intel's Platform Business in the PC Industry Hirofumi Tatsumoto, Koichi Ogawa and Takahiro FujimotoIndex
Responsibility: edited by Annabelle Gawer.

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'In her pioneering book Platform Leadership (with Michael Cusumano), Gawer gave us the strategy of building coalitions of customers, suppliers, and complementors. Now, she brings together a number of Read more...

 
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