skip to content
Power stories : the 8 stories you must tell to build an epic business Preview this item
ClosePreview this item
Checking...

Power stories : the 8 stories you must tell to build an epic business

Author: Valerie Khoo
Publisher: Richmond, Vic. : John Wiley & Sons, 2013.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
Learn to tell stories that have the power to inspire, motivate, and sell Storytelling in business is a skill that's rarely taught-and often forgotten. But it gives those who get it right the power to inspire and engage people more than any pie chart or spreadsheet ever will. Stories foster a deeply human connection, and Power Stories: The 8 Stories You Must Tell to Build an Epic Business gives readers the skills  Read more...
Rating:

(not yet rated) 0 with reviews - Be the first.

Subjects
More like this

Find a copy in the library

&AllPage.SpinnerRetrieving; Finding libraries that hold this item...

Details

Genre/Form: Electronic book
Electronic books
Additional Physical Format: Print version:
Khoo, Valerie.
Power stories.
Richmond, Vic. : John Wiley & Sons, 2013
(OCoLC)793548998
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Valerie Khoo
ISBN: 9781118387535 1118387538 9781118387542 1118387546 9781118387528 111838752X
OCLC Number: 802346680
Description: 1 online resource
Contents: Power Stories: The 8 Stories You Must Tell To Build An Epic Business; Contents; About The Author; Introduction; Chapter 1: It's All About Connection; Once Upon A Time ... ; Why Is Storytelling So Powerful?; The Decline Of Storytelling; It's The Message Not The Medium; Chapter 2: The Entrepreneur's Journey; You Are The Hero In Your Story; Identify Your Entrepreneur's Journey; Action: Write It Down; Spark To Flame To Fire; Chapter 3: Your Passion Story; Why Is Your Passion Story So Important?; What Is Your Passion Story?; Don't Have Passion For Your Business?; Dig Deep-it's There. Making A Differencewhy You Need To Share Your Passion Story; Chapter 4: Your Business Story; Your 10-second Elevator Pitch; Your 30-second Pitch; Get To The Point; Lose The Flowery Language; What Message Are You Sending People?; Your 'about' Page; Chapter 5: Your Customer Story; Why Is Your Customer Story So Useful?; So How And Where Can You Use These Stories?; Finding Your Customer Stories; Increasing The Response Rate From Customers; Review Your Data And Extract Customer Stories; Share Your Customer Stories; Good Old-fashioned Conversation; Create A Community For Your Customers. Chapter 6: Your Pitch Storyintrigue, Don't Scare Off; How Does Your Idea Solve A Problem?; Demonstrating Tenacity And Passion; Open Innovating And Story Sharing; More Than One Pitch Story; The 100 Coffees Rule; Chapter 7: Your Product Story; What Should Be In Your Product Story?; Your Internal Story: Creating Your Product; Your External Story: Selling Your Product (the Four Bs); Online Product Descriptions; Trade Shows And In-store Displays; Chapter 8: Your Leader's Story; Show People Who You Are; Determine What's Different About Your Organisation Or Business; Inspire People To Action. Educate And Informshare Simple Messages; Ensure You Have Another Story; Chapter 9: Your Media Story; How To Share Your Story With The Media; Smart Ways To Create Stories; Chapter 10: From Storytelling To Story Sharing; Make Your Story Relate To Others; Determining Your Customers' Needs; So Where Do You Start?; Which Social Media Platforms?; Living In A Public Space; Chapter 11: What's Your Story?; What's Your Story?; Stories For Entrepreneurs; Conclusion: So What's Next?; Acknowledgements.
Responsibility: Valerie Khoo.

Abstract:

Learn to tell stories that have the power to inspire, motivate, and sell Storytelling in business is a skill that's rarely taught and often forgotten. But it gives those who get it right the  Read more...

Reviews

User-contributed reviews
Retrieving GoodReads reviews...
Retrieving DOGObooks reviews...

Tags

Be the first.
Confirm this request

You may have already requested this item. Please select Ok if you would like to proceed with this request anyway.

Linked Data


Primary Entity

<http://www.worldcat.org/oclc/802346680> # Power stories : the 8 stories you must tell to build an epic business
    a schema:CreativeWork, schema:MediaObject, schema:Book ;
    library:oclcnum "802346680" ;
    library:placeOfPublication <http://experiment.worldcat.org/entity/work/data/1108296817#Place/richmond_vic> ; # Richmond, Vic.
    library:placeOfPublication <http://id.loc.gov/vocabulary/countries/vra> ;
    rdfs:comment "Warning: This malformed URI has been treated as a string - 'http://images.contentreserve.com/ImageType-100/0128-1/{A14BCCA0-15CA-445D-AA3E-E5C92042EF0F}Img100.jpg'" ;
    schema:about <http://experiment.worldcat.org/entity/work/data/1108296817#Topic/self_help_inner_child> ; # SELF-HELP--Inner Child
    schema:about <http://experiment.worldcat.org/entity/work/data/1108296817#Topic/self_help_personal_growth_general> ; # SELF-HELP--Personal Growth--General
    schema:about <http://experiment.worldcat.org/entity/work/data/1108296817#Topic/self_help_affirmations> ; # SELF-HELP--Affirmations
    schema:about <http://id.worldcat.org/fast/795656> ; # Achievement motivation
    schema:about <http://experiment.worldcat.org/entity/work/data/1108296817#Topic/self_help_neuro_linguistic_programming_nlp> ; # SELF-HELP--Neuro-Linguistic Programming (NLP)
    schema:about <http://id.worldcat.org/fast/1111481> ; # Self-actualization (Psychology)
    schema:about <http://experiment.worldcat.org/entity/work/data/1108296817#Topic/self_help_personal_growth_self_esteem> ; # SELF-HELP--Personal Growth--Self-Esteem
    schema:about <http://experiment.worldcat.org/entity/work/data/1108296817#Topic/self_help_motivational_&_inspirational> ; # SELF-HELP--Motivational & Inspirational
    schema:about <http://dewey.info/class/158.1/e23/> ;
    schema:about <http://id.loc.gov/authorities/classification/BF637> ;
    schema:bookFormat schema:EBook ;
    schema:creator <http://viaf.org/viaf/19617763> ; # Valerie Khoo
    schema:datePublished "2013" ;
    schema:description "Power Stories: The 8 Stories You Must Tell To Build An Epic Business; Contents; About The Author; Introduction; Chapter 1: It's All About Connection; Once Upon A Time ... ; Why Is Storytelling So Powerful?; The Decline Of Storytelling; It's The Message Not The Medium; Chapter 2: The Entrepreneur's Journey; You Are The Hero In Your Story; Identify Your Entrepreneur's Journey; Action: Write It Down; Spark To Flame To Fire; Chapter 3: Your Passion Story; Why Is Your Passion Story So Important?; What Is Your Passion Story?; Don't Have Passion For Your Business?; Dig Deep-it's There."@en ;
    schema:description "Learn to tell stories that have the power to inspire, motivate, and sell Storytelling in business is a skill that's rarely taught-and often forgotten. But it gives those who get it right the power to inspire and engage people more than any pie chart or spreadsheet ever will. Stories foster a deeply human connection, and Power Stories: The 8 Stories You Must Tell to Build an Epic Business gives readers the skills they need to master this lost art to make sales and seal deals. Whether it's in person or online, storytelling is an influential and persuasive tool. This book reveals how to discover the stories sitting under your nose and harness them for your business. From power stories readers need to know to how to turn prospects into customers, and customers into raving fans, the book covers exactly how and when to employ the power of storytelling, and is packed with proven strategies and real-life examples that bring the key concepts to life. Explains why storytelling is the ultimate tool for business success, revealing the 8 stories that any professional needs to be able to tell Includes proven strategies, tools, and techniques for mastering the lost art of storytelling in the business world, including the use of online tools and platforms Features real-life examples of businesses and entrepreneurs from around the world who have used storytelling to grow and thrive Written by Valerie Khoo, a respected small business commentator and successful entrepreneur, Power Stories gives professionals everywhere the tools they need to craft and tell great stories to create a competitive advantage."@en ;
    schema:exampleOfWork <http://worldcat.org/entity/work/id/1108296817> ;
    schema:genre "Electronic books"@en ;
    schema:genre "Electronic book"@en ;
    schema:inLanguage "en" ;
    schema:isSimilarTo <http://www.worldcat.org/oclc/793548998> ;
    schema:name "Power stories : the 8 stories you must tell to build an epic business"@en ;
    schema:productID "802346680" ;
    schema:publication <http://www.worldcat.org/title/-/oclc/802346680#PublicationEvent/richmond_vic_john_wiley_&_sons_2013> ;
    schema:publisher <http://experiment.worldcat.org/entity/work/data/1108296817#Agent/john_wiley_&_sons> ; # John Wiley & Sons
    schema:url <https://cornell-library.skillport.com/skillportfe/main.action?assetid=51236> ;
    schema:url <http://public.ebookcentral.proquest.com/choice/publicfullrecord.aspx?p=977289> ;
    schema:url <http://www.books24x7.com/marc.asp?bookid=51236> ;
    schema:url "http://images.contentreserve.com/ImageType-100/0128-1/{A14BCCA0-15CA-445D-AA3E-E5C92042EF0F}Img100.jpg" ;
    schema:url <https://hclib.overdrive.com/media/A14BCCA0-15CA-445D-AA3E-E5C92042EF0F> ;
    schema:url <http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=470639> ;
    schema:url <http://site.ebrary.com/id/10582585> ;
    schema:url <http://excerpts.cdn.overdrive.com/FormatType-410/0128-1/A14/BCC/A0/PowerStoriesThe08StoriesYouMustTellto9781118387542.epub> ;
    schema:url <http://VH7QX3XE2P.search.serialssolutions.com/?V=1.0&L=VH7QX3XE2P&S=JCs&C=TC0000738829&T=marc&tab=BOOKS> ;
    schema:url <https://www.overdrive.com/search?q=A14BCCA0-15CA-445D-AA3E-E5C92042EF0F> ;
    schema:url <http://public.eblib.com/choice/publicfullrecord.aspx?p=977289_0> ;
    schema:url <https://samples.overdrive.com/?crid=A14BCCA0-15CA-445D-AA3E-E5C92042EF0F&.epub-sample.overdrive.com> ;
    schema:workExample <http://worldcat.org/isbn/9781118387542> ;
    schema:workExample <http://worldcat.org/isbn/9781118387528> ;
    schema:workExample <http://worldcat.org/isbn/9781118387535> ;
    wdrs:describedby <http://www.worldcat.org/title/-/oclc/802346680> ;
    .


Related Entities

<http://experiment.worldcat.org/entity/work/data/1108296817#Agent/john_wiley_&_sons> # John Wiley & Sons
    a bgn:Agent ;
    schema:name "John Wiley & Sons" ;
    .

<http://experiment.worldcat.org/entity/work/data/1108296817#Place/richmond_vic> # Richmond, Vic.
    a schema:Place ;
    schema:name "Richmond, Vic." ;
    .

<http://experiment.worldcat.org/entity/work/data/1108296817#Topic/self_help_affirmations> # SELF-HELP--Affirmations
    a schema:Intangible ;
    schema:name "SELF-HELP--Affirmations"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/1108296817#Topic/self_help_inner_child> # SELF-HELP--Inner Child
    a schema:Intangible ;
    schema:name "SELF-HELP--Inner Child"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/1108296817#Topic/self_help_motivational_&_inspirational> # SELF-HELP--Motivational & Inspirational
    a schema:Intangible ;
    schema:name "SELF-HELP--Motivational & Inspirational"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/1108296817#Topic/self_help_neuro_linguistic_programming_nlp> # SELF-HELP--Neuro-Linguistic Programming (NLP)
    a schema:Intangible ;
    schema:name "SELF-HELP--Neuro-Linguistic Programming (NLP)"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/1108296817#Topic/self_help_personal_growth_general> # SELF-HELP--Personal Growth--General
    a schema:Intangible ;
    schema:name "SELF-HELP--Personal Growth--General"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/1108296817#Topic/self_help_personal_growth_self_esteem> # SELF-HELP--Personal Growth--Self-Esteem
    a schema:Intangible ;
    schema:name "SELF-HELP--Personal Growth--Self-Esteem"@en ;
    .

<http://id.worldcat.org/fast/1111481> # Self-actualization (Psychology)
    a schema:Intangible ;
    schema:name "Self-actualization (Psychology)"@en ;
    .

<http://id.worldcat.org/fast/795656> # Achievement motivation
    a schema:Intangible ;
    schema:name "Achievement motivation"@en ;
    .

<http://viaf.org/viaf/19617763> # Valerie Khoo
    a schema:Person ;
    schema:familyName "Khoo" ;
    schema:givenName "Valerie" ;
    schema:name "Valerie Khoo" ;
    .

<http://worldcat.org/isbn/9781118387528>
    a schema:ProductModel ;
    schema:isbn "111838752X" ;
    schema:isbn "9781118387528" ;
    .

<http://worldcat.org/isbn/9781118387535>
    a schema:ProductModel ;
    schema:isbn "1118387538" ;
    schema:isbn "9781118387535" ;
    .

<http://worldcat.org/isbn/9781118387542>
    a schema:ProductModel ;
    schema:isbn "1118387546" ;
    schema:isbn "9781118387542" ;
    .

<http://www.worldcat.org/oclc/793548998>
    a schema:CreativeWork ;
    rdfs:label "Power stories." ;
    schema:description "Print version:" ;
    schema:isSimilarTo <http://www.worldcat.org/oclc/802346680> ; # Power stories : the 8 stories you must tell to build an epic business
    .


Content-negotiable representations

Close Window

Please sign in to WorldCat 

Don't have an account? You can easily create a free account.