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Genre/Form: | Fallstudiensammlung Case studies |
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Additional Physical Format: | Online version: Cardozo, Richard N. Product policy, cases and concepts. Reading, Mass. : Addison-Wesley Pub. Co., ©1979 (OCoLC)904074526 |
Document Type: | Book |
All Authors / Contributors: |
Richard N Cardozo |
ISBN: | 0201008882 9780201008883 |
OCLC Number: | 4834369 |
Description: | vi, 423 pages : illustrations ; 24 cm. |
Series Title: | Addison-Wesley series in marketing. |
Responsibility: | Richard N. Cardozo. |
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