Protest Politics in the Marketplace. (eBook, 2013) []
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Protest Politics in the Marketplace.

Publisher: Oxford University Press.
Edition/Format:   eBook : Document : English

Protest Politics in the Marketplace examines how social media has revolutionized the use and effectiveness of consumer activism. In her groundbreaking book, Caroline Heldman emphasizes that consumer  Read more...


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Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
ISBN: 9781501709203 1501709208
OCLC Number: 1181307754
Description: 1 online resource
Contents: List of IllustrationsPrefaceList of AbbreviationsIntroduction1. A Consumer Revolution?2. "We Are the 99%"3. "We Are Not a Mascot"4. "600,000 Bosses Telling Me What To Do"5. "Stop Servibng Gay Chickens"6. "Yes to Jesus Christ, No to JC"7. Who Rules?ConclusionNotes


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"Heldman builds on studies by historians and sociologists to look at market activism as a political phenomenon.... A fruitful area for political science research, and her book should be widely read." Read more...

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