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Public relations for administrators

Author: Don Bagin; Donald Ferguson; Gary Marx
Publisher: Arlington, Va. : American Association of School Administrators, ©1985.
Edition/Format:   Print book : EnglishView all editions and formats
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Additional Physical Format: Online version:
Bagin, Don, 1938-
Public relations for administrators.
Arlington, Va. : American Association of School Administrators, ©1985
(OCoLC)988089122
Document Type: Book
All Authors / Contributors: Don Bagin; Donald Ferguson; Gary Marx
ISBN: 0876521014 9780876521014
OCLC Number: 13013539
Description: v, 126 pages : illustrations ; 23 cm
Contents: The Scope of Public Relations --
Personal Public Relations --
Planning for Public Relations --
Feedback/Listening --
Internal Communication --
The Public Relations of All Employees --
Community Involvement --
Working with Government Officials --
News Media Relations --
Publications --
Using Technology in Public Relations --
Issues Management --
Conducting Campaigns --
Evaluation --
Public Relations Resources.
Responsibility: by Don Bagin, Donald Ferguson, Gary Marx ; contributors include Richard Bagin [and others].

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