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Public relations for marketing management

Author: Frank William Jefkins
Publisher: London : Macmillan, 1983.
Series: Macmillan studies in marketing management.
Edition/Format:   Print book : English : 2nd edView all editions and formats
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Document Type: Book
All Authors / Contributors: Frank William Jefkins
ISBN: 0333359151 9780333359150
OCLC Number: 11177897
Description: ix, 182 pages ; 22 cm.
Series Title: Macmillan studies in marketing management.
Responsibility: Frank Jefkins.

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