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Recommended standards for radio and television program audience size measurements.

Author: Advertising Research Foundation. Radio-Television Ratings Review Committee.
Publisher: New York, Advertising Research Foundation [©1954]
Edition/Format:   Print book : EnglishView all editions and formats
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Additional Physical Format: Online version:
Advertising Research Foundation. Radio-Television Ratings Review Committee.
Recommended standards for radio and television program audience size measurements.
New York, Advertising Research Foundation [©1954]
(OCoLC)990255351
Document Type: Book
All Authors / Contributors: Advertising Research Foundation. Radio-Television Ratings Review Committee.
OCLC Number: 989302
Description: xvii, 70 pages

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