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Remaking the American patient : how Madison Avenue and modern medicine turned patients into consumers

Author: Nancy Tomes
Publisher: Chapel Hill : The University of North Carolina Press, [2016]
Series: Studies in social medicine.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
In a work that spans the 20th century, Nancy Tomes questions the popular idea that in order to get good health care, people must learn to shop for it, as she explores the consequences of the consumer economy and American medicine having come of age at exactly the same time.
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Genre/Form: Ressources Internet
History
Livres numériques
Additional Physical Format: Version imprimée :
Tomes, Nancy, 1952-
Remaking the American patient
(DLC) 2015029217
(OCoLC)915153151
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Nancy Tomes
ISBN: 9781469622798 1469622793 9781469622781 1469622785
OCLC Number: 973052195
Description: 1 ressource en ligne (xviii, 538 pages) : illustrations.
Contents: Part one: The hazards of free choices : the 1920s to the 1940s: Farewell to the free trade in doctoring ; The high cost of keeping alive ; The new corner store ; The guinea pigs' revolt --
part two: Free enterprise medicine : the 1940s to the 1960s: The fourth necessity ; The MDs are off their pedestal ; A big pill to swallow --
part three: A consumers' revolution? : the 1960s to the 1990s: The patient must prescribe for the doctor ; Get ready for a new breed of patients ; Shopping mall medicine ; Medicine-chest roulette ; Conclusion: The barbarians are at the gate.
Series Title: Studies in social medicine.
Responsibility: Nancy Tomes.

Abstract:

In a work that spans the twentieth century, Nancy Tomes questions the popular - and largely unexamined - idea that in order to get good health care, people must learn to shop for it. Remaking the  Read more...

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[Strongly recommended] for scholars of medical history, for use in graduate and advanced undergraduate classes, and for anyone interested in health care reform.--Canadian Journal of History An Read more...

 
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