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Genre/Form: | Electronic books |
---|---|
Material Type: | Document |
Document Type: | Book, Computer File |
All Authors / Contributors: |
Arthur L Jue; Jackie Alcalde Marr; Mary Ellen Kassotakis |
ISBN: | 0470553782 9780470553787 1282314068 9781282314061 9786612314063 6612314060 0470553561 9780470553565 |
OCLC Number: | 1162039856 |
Language Note: | English. |
Notes: | Description based upon print version of record. |
Description: | 1 online resource (237 p.) |
Contents: | Social Media at Work: How Networking Tools Propel Organization Performance; Contents; Chapter 1: SOCIAL MEDIA AT WORK; Chapter 2: THE CHANGING LANDSCAPE AND WHAT IT MEANS TO YOU; Chapter 3: WHAT IS SOCIAL MEDIA, AND HOW DOES IT WORK?; Chapter 4: WHERE SOCIAL MEDIA HAS AN IMPACT; Chapter 5: EXAMPLES FROM TRAILBLAZERS; Chapter 6: PUTTING SOCIAL MEDIA TO WORK; Chapter 7: LOOKING TO THE FUTURE; Notes; Acknowledgments; About the Authors; Index |
Responsibility: | Arthur L. Jue, Jackie Alcalde Marr, Mary Ellen Kassotakis. |
Abstract:
The definitive guide for using social media to build more effective organizations Today's networking technologies-wikis, blogs, and social networking sites-are changing how we build professional relationships and work collaboratively. In this insightful book, three organizational development experts from Oracle Corporation offer executives down-to-earth strategies for leveraging the power of social media to build more effective and agile organizations, engage employees, and sustain competitiveness.Offers practical advice for using social media (wikis, blogs, and.
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