Social media law for business : a practical guide for using Facebook, Twitter, Google+, and blogs without stepping on legal land mines (eBook, 2015) [WorldCat.org]
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Social media law for business : a practical guide for using Facebook, Twitter, Google+, and blogs without stepping on legal land mines

Author: Glen Gilmore
Publisher: New York : McGraw-Hill Education, [2015] ©2015
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:

Offers best practices covering legal rights and responsibilities when using social networks, such as LinkedIn, Facebook, Twitter, foursquare, corporate and personal blogs, and Google+. This title  Read more...

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Genre/Form: Electronic books
Additional Physical Format: Print version :
Gilmore, Glen.
Social media law for business.
New York : McGraw-Hill Education, [2015]
(DLC) 2014027211
(OCoLC)877912607
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Glen Gilmore
ISBN: 9780071799614 0071799613 0071799605 9780071799607
OCLC Number: 904597675
Description: 1 online resource (1 volume)
Contents: How to write a social media policy without stepping on legal land mines --
Social (and mobile) recruiting, hiring & firing : legal issues you need to know --
Copyright, trademark and fair use : how to share content on social networks without getting sued or losing your social media accounts --
Marketing in social media : what you need to know --
How to make required disclosures in digital advertising --
How to run a social media "contest" without losing the prize --
Thou shalt not spam (on social networks) --
A word about (mobile) apps --
Legal issues for blogs and bloggers --
"Business to government" : social media best practices for large organizations and social compliance in government --
Digital legacy (who gets your twitter and other digital accounts when you quit your job or when you die) --
Going global : international social media law --
Nike : a lesson in international social media non-disclosure --
Best practices for compliant social media : case studies.
Other Titles: Practical guide for using Facebook, Twitter, Google+, and blogs without stepping on legal land mines
Responsibility: Glen Gilmore.

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