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Social media marketing for your business

Author: Carol L Morgan
Publisher: Washington, D.C. : National Association of Home Builders, [2018]
Edition/Format:   eBook : Document : English : First editionView all editions and formats
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Shows you how to create a winning marketing plan by carefully setting goals, creating strategy, and targeting audiences. This book will help you take a long-term approach to building and maintaining  Read more...

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Genre/Form: Electronic books
Additional Physical Format: Print version:
Morgan, Carol L., 1967-
Social media marketing for your business.
Washington, D.C. : National Association of Home Builders, [2018]
(DLC) 2017061024
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Carol L Morgan
ISBN: 9780867187656 0867187654
OCLC Number: 1019841935
Description: 1 online resource
Contents: Social media is everywhere --
The big picture --
Goal setting --
Reputation management --
Mobile, visuals, and hashtags : social media must-haves --
Facebook --
Twitter --
Google+ and google my business --
Linkedin --
Pinterest --
Houzz --
Instagram --
Snapchat --
Youtube --
Other digital marketing --
Managing your social media program --
Evaluating your program : tracking and measuring results --
What's next? --
Notes --
Index.
Responsibility: Carol L. Morgan, CAPS, CSP, MIRM.

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