Start with why : how great leaders inspire everyone to take action (eBook, 2011) [WorldCat.org]
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Start with why : how great leaders inspire everyone to take action
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Start with why : how great leaders inspire everyone to take action

Author: Simon Sinek
Publisher: London : Portfolio Penguin, 2011.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
Why are some people and organizations more inventive, pioneering and successful than others? In business, it doesn't matter what you do, it matters WHY you do it. Here, Sinek explains the framework needed for businesses to move past knowing what they do to how they do it, and then to ask the more important question - why?.
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Details

Genre/Form: Electronic books
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Simon Sinek
ISBN: 9780241958230 0241958237
OCLC Number: 1204675505
Notes: "First published in the United States of America ... 2009 "--T.p. verso.
Includes index.
Description: 1 online resource (x, 246 p. :) ill.
Contents: Preface: The power of why --
Introduction: Why start with why? --
A world that doesn't start with why: Assume you know ; Carrots and sticks --
An alternative perspective: The golden circle ; This is not opinion, this is biology ; Clarity, discipline, and consistency --
Leaders need a following: The emergence of trust ; How a tipping point tips --
How to rally those who believe: Start with why, but know how ; Know why. Know how. Then what? ; Communication is not about speaking, it's about listening --
The biggest challenge is success: When why goes fuzzy ; Split happens --
Discover why: The origins of a why ; The new competition --
Afterword: Be a part of this movement, share your vision of the world.
Responsibility: Simon Sinek.

Abstract:

Why are some people and organizations more inventive, pioneering and successful than others? In business, it doesn't matter what you do, it matters WHY you do it. Here, Sinek explains the framework needed for businesses to move past knowing what they do to how they do it, and then to ask the more important question - why?.

Why are some people and organizations more inventive, pioneering and successful than others? And why are they able to repeat their success again and again? Because in business it doesn't matter what you do, it matters why you do it. Steve Jobs, the Wright brothers and Martin Luther King have one thing in common: they STARTED WITH WHY. This book is for anyone who wants to inspire others, or to be inspired. Based on the most-watched TED Talk of all time. 'One of the most useful and powerful books I have read in years' William Ury, coauthor of Getting to Yes 'This book is so impactful, I consider it required reading' Tony Robbins, bestselling author of Awaken The Giant Within.

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This book is so impactful, I consider it required reading -- Tony Robbins, bestselling author of Awaken The Giant Within A deep, abiding understanding of what you want to inspire, and how you want to Read more...

 
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