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Strategic Management.

Author: Richard Lynch
Publisher: Harlow, United Kingdom : Pearson Education Limited, 2018.
Edition/Format:   eBook : Document : English : 8th edView all editions and formats
Summary:
Strategic Management is a core strategy textbook, covering all the major topics particularly from a global perspective. It delivers comprehensive coverage of the subject in an easy-to-read style with extensive examples and a range of free support material that will help you learn actively and effectively.
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Lynch, Richard.
Strategic Management.
Harlow, United Kingdom : Pearson Education Limited, ©2018
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Richard Lynch
ISBN: 9781292211428 1292211423 9781292211435 1292211431
OCLC Number: 1032723723
Notes: 5.6 Uncertainty-based strategic dynamics.
Description: 1 online resource (705 pages)
Contents: Cover; Title Page; Copyright Page; Brief Contents; Contents; About the Eighth Edition; About the Author; How to use this book; Guided tour; Guide to the main focus of case studies; Acknowledgements; Publisher's acknowledgements; PART 1 Introduction; 1 Strategic management; Introduction; Case study 1.1; 1.1 What is strategic management?; 1.2 The main topics covered in strategy; Case study 1.2; 1.3 Core areas of strategic management; 1.4 Context, content and process; 1.5 Process: linking the three core areas; Case study 1.3; Critical reflection; Summary; Questions; Further reading. Notes and references2 A review of theory and practice; Introduction; Case study 2.1; 2.1 The importance of strategy context; 2.2 Prescriptive strategic management in theory and practice; 2.3 Emergent strategic management in theory and practice; Case study 2.2; 2.4 Some prescriptive theories of strategic management; Case study 2.3; 2.5 Some emergent theories of strategic management; 2.6 The purpose of the organisation: shareholders, stakeholders and 'above average returns'; Case study 2.4; Critical reflection; Summary; Questions; Further reading; Notes and references. PART 2 Strategic analysis and purpose3 Analysing the strategic environment; Introduction; Case study 3.1; 3.1 Exploring the competitive environment; 3.2 Strategic environment --
the basics; 3.3 Degree of turbulence in the environment; 3.4 Analysing the general environment; Case study 3.2; 3.5 Analysing the stages of market growth; Case study 3.3; 3.6 Key factors for success in an industry; Case study 3.4; 3.7 Analysing the competitive industry environment --
the contribution of porter; 3.8 Analysing the co-operative environment; 3.9 Analysing one or more immediate competitors in depth. 3.10 Analysing the customer and market segmentationCase study 3.5; Critical reflection; Summary; Questions; Further reading; Notes and references; 4 Analysing resources and capabilities; Introduction; Case study 4.1; 4.1 Analysing resources and capabilities; 4.2 Why does an organisation possess any resources at all? The make-or-buy decision; 4.3 Resource analysis and adding value; 4.4 Adding value: the value chain and the value system --
the contribution of porter; Case study 4.2; 4.5 Resource analysis and competitive advantage --
the resource-based view (RBV). 4.6 Identifying which resources and capabilities deliver sustainable competitive advantage4.7 Analysing other important company resources: especially human resources; Case study 4.3; Critical reflection; Summary; Questions; Further reading; Notes and references; 5 Strategy dynamics; Introduction; Case study 5.1; 5.1 Dynamics of previous history; 5.2 Dynamic capabilities; 5.3 Upgrading capabilities: how to improve competitive advantage; Case study 5.2; 5.4 The dynamics of an organisation's changing and uncertain environment; Case study 5.3; 5.5 Competitive warfare dynamics; Case study 5.4.

Abstract:

Strategic Management is a core strategy textbook, covering all the major topics particularly from a global perspective. It delivers comprehensive coverage of the subject in an easy-to-read style with  Read more...

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