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Document Type: | Book |
---|---|
All Authors / Contributors: |
Torrey [VNV] Podmajersky |
ISBN: | 1492049395 9781492049395 |
OCLC Number: | 1141973544 |
Description: | xiii, 178 pages : color illustrations ; 23 cm |
Contents: | Why : meet the goals of people and the organization -- Voice : they recognize you -- Conversation for content-first design -- Apply UX text patterns -- Edit, because they didn't go there to read -- Measuring UX content effectiveness -- Tools of the UX writing trade -- A 30/60/90-day plan -- What to do first |
Responsibility: | Torrey Podmajersky. |
Abstract:
When you depend on users to perform specific actions, like buying tickets, well-placed words are most effective. But how do you choose the right words? And how do you know if they work? With this practical book, you'll learn how to write strategically for UX, using tools to build foundational pieces for UI text and UX voice strategy.
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