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STRATEGY AND COMMUNICATION FOR INNOVATION : integrative perspectives on.

Publisher: [Place of publication not identified] : SPRINGER, 2017.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:

This contributed volume presents a state-of-the-art compendium for startups and corporations, focusing on corporate ventures. Each chapter offers a starting point for the exchange of ideas, key  Read more...

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Document Type: Book
ISBN: 3319495402 9783319495408
OCLC Number: 961008986
Description: p. cm.
Contents: Part I - Strategic Perspectives on Innovation.- Part II - Communicative Perspectives on Innovation.- Part III - Integrated Perspectives on Innovation.- Part IV - Case Examples.

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