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Successful employee communications : a practitioner's guide to tools, models and best practice for internal communication

Author: Sue Dewhurst; Liam FitzPatrick
Publisher: London, United Kingdom ; New York, NY : Kogan Page Ltd, 2019. ©2019
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
"Communicating a company's goals, strategy and tactics, change processes and brand values effectively within the workplace, makes a real difference to the success of any business. When handled professionally, it has a positive impact on employee engagement, organizational culture and performance. Successful Employee Communications shares the stories of leading practitioners and focuses on the tools, models and  Read more...
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Additional Physical Format: Online version:
FitzPatrick, Liam, author.
Successful employee communications
New York : Kogan Page Ltd, [2019]
(DLC) 2019007649
Document Type: Book
All Authors / Contributors: Sue Dewhurst; Liam FitzPatrick
ISBN: 9780749498870 0749498870 9780749484521 0749484527
OCLC Number: 1048447005
Description: xiv, 238 pages ; 24 cm
Contents: Making the case for employee communications --
Conducting your own employee communications audit --
Setting objectives for employee communication plans : considerations, frameworks and examples --
Understanding your audiences; what practitioners do in practice --
Messaging : managing meaning --
Choosing channels for employee communication : finding inspiration from others --
Line managers as communicators : how to help them add the most value --
Making it happen : making sure your great ideas see the light of day --
Employee communication planning for change --
Sharing the bad news : communication in tough times --
Is it working? : employee communication evaluation and measurement that adds value --
Communicating on purpose : helping employees find meaning in the modern workplace.
Responsibility: Sue Dewhurst and Liam FitzPatrick.

Abstract:

Apply the internal communication strategies of the world's most effective organizations and successfully communicate company goals, strategy, change processes and brand values within the workplace.  Read more...

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