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Sustainable entrepreneurship : the role of collaboration in the global economy

Author: Vanessa Ratten; Paul Jones; Vitor Braga; Carla Susana Marques
Publisher: Cham, Switzerland : Springer Nature, 2019.
Series: Contributions to management science.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
Sustainable entrepreneurship focuses on how the environment is embedded within business practices. This book examines collaboration strategies and initiatives for sustainable entrepreneurs with a wide variety of partners, and demonstrates how they can be used to increase overall performance and achieve global competitiveness. Based on the latest empirical evidence from emerging economies, the book's respective  Read more...
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Genre/Form: Electronic books
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Vanessa Ratten; Paul Jones; Vitor Braga; Carla Susana Marques
ISBN: 9783030123420 3030123421
OCLC Number: 1090813005
Description: 1 online resource
Contents: Intro; Contents; Contributors; Sustainable Entrepreneurship: The Role of Collaboration in the Global Economy; 1 Introduction; 2 Sustainable Entrepreneurship; 3 Sustainable Development; 4 Conclusion; References; Entrepreneurial Activity and Its Determinants: Findings from African Developing Countries; 1 Introduction; 2 Literature Review; 3 Data and Sample; 4 Descriptive Evidence; 4.1 Entrepreneurial Activity; 4.2 Economic Indicators and Business Environment; 5 Empirical Approach; 6 Results and Discussion; 7 Conclusions and Suggestions for Future Research; References Culture as Opportunity: Skilled Migration and Entrepreneurship in Australia1 Introduction; 2 Defining Entrepreneurship; 3 Why Immigrant Entrepreneurship?; 4 Conceptualising Immigrant Entrepreneurship: Push and Pull Motivations; 5 Methodology; 6 Comparing Immigrant Entrepreneurs in Australia; 6.1 Case One: A Building and Construction Magnate; 6.2 Case Two: A Bangladeshi Community Grocery Store Owner; 6.3 Case Three: A South African Design Venture; 6.4 Case Four: A First-Generation Entrepreneur from India; 7 Towards Opportunity Entrepreneurship; 8 Conclusion and Policy Recommendations 2.3 Marketing Mix in the Context of EE2.3.1 Location and Price: Determinant Factors for EEs; Place; Price; 2.3.2 Advertising and Products: Non-negligible Elements for EEs; Products; Promotion; 3 Methodology; 3.1 A Qualitative Study Through an Exploratory Multiple Case Approach; 3.2 The Rationale for Considering the Maghrebian Community and the City of Montreal; 3.3 Case Studies; 3.4 Data Collection; 3.5 Accessibility; 4 Analysis and Discussion; 4.1 Motivations; 4.2 Segmentation/Targeting; 4.3 Relational Marketing; 4.4 Mix Marketing; 4.5 Other Elements 5 Implications and Directions for Future Research6 Conclusion; References; Shedding Light on the Driving Forces of the Romanian Shadow Economy: An Empirical Investigation Based on the MIMIC Approach; 1 Introduction; 2 Literature Review: The Existing Studies on the Romanian Shadow Economy; 3 Modelling the Size of Romanian Informal Economy; 3.1 Hypotheses, Data, and Methodology; 3.2 Empirical Results; 4 Main Conclusions and Recommendations; 4.1 Summary of the Most Important Results; 4.2 Policy Conclusions; Appendix: The Description and Source of the Data; References
Series Title: Contributions to management science.
Responsibility: editors: Vanessa Ratten, Paul Jones, Vitor Braga and Carla Susana Marques.

Abstract:

Based on the latest empirical evidence from emerging economies, the book's respective chapters address sustainability issues in connection with knowledge creation and learning, outsourcing, and the  Read more...

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