Traction : how any startup can achieve rapid customer growth (eBook, 2015) []
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Traction : how any startup can achieve rapid customer growth

Author: Gabriel Weinberg; Justin Mares
Publisher: [New York] : Portfolio/Penguin, 2015.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Two successful startup founders offer a comprehensive overview of the various ways startups can achieve strong, sustainable growth, and a guide to choosing the ones that will make the differencce. Why do so many startups fail? According to entrepreneurs Gabriel Weinberg and Justin Mares, most failed startups don't get off the ground not because of a bad product, but because they don't have enough customers. They  Read more...

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Genre/Form: Electronic books
Additional Physical Format: Print version:
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Gabriel Weinberg; Justin Mares
ISBN: 9780698411876 0698411870 9780241242551 024124255X
OCLC Number: 907292813
Description: 1 online resource.
Responsibility: Gabriel Weinberg, Justin Mares.


Building a successful company is hard. Smart entrepreneurs know that the key to success isn't the originality of your offering, the brilliance of your team, or how much money you raise. This book  Read more...


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Anyone-founders, managers, and executives-trying to break through to new customers can use this smart, ambitious book -- Eric Ries, author of The Lean Startup The question every founder asks after Read more...

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