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Understanding rivalry and its influence on sports fans

Author: Cody T Havard; IGI Global,
Publisher: Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : IGI Global, [2019]
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
"This book examines what causes and influences rivalry and how it impacts sports fans. It contains studies and commentaries from academics that research the rivalry phenomenon"--
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Genre/Form: Electronic books
Additional Physical Format: Print version:
(DLC) 2018048051
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Cody T Havard; IGI Global,
ISBN: 152258126X 9781522581260
OCLC Number: 1090785742
Notes: Chocolate-covered leatherette.
Description: 1 online resource (20 PDFs (xxiii, 307 pages))
Contents: Chapter 1. The roots of rivalry: elements and core characteristics of sport rivalry --
Chapter 2. Rivalry influences on fan engagement within Twitter: a case study of Manchester United --
Chapter 3. Out-group treatment in higher education: using rivalry to allow student comparison of in-group and out-group members in NCAA competition divisions --
Chapter 4. Self-conscious emotions and fans --
Chapter 5. From rivalry to antipathy amid sports enthusiasts in individual sports: a case of the Seles-Graf rivalry --
Chapter 6. Toward a typology of rivalry --
Chapter 7. Who is your GOAT?: investigating fans' affective dispositions the case of motogp motorcycling --
Chapter 8. Attitudes toward rival teams' naming-rights sponsors: the influence of perceived strength of rivalry --
Chapter 9. Rivalry in and out of sport: an essay on how sport rivalry can teach people about group behavior and group member relations --
Chapter 10. Sport rivalry is more than just "the game": where we are and where we can go.
Responsibility: Cody T. Havard, editor.

Abstract:

Discusses what causes and influences rivalry, as well as how it impacts sport fans. Featuring research on topics such as bracketed morality, competitive sports, and social identity, this book is  Read more...

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