Understanding strategic management (Book, 2008) [WorldCat.org]
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Understanding strategic management

Author: Claire Capon
Publisher: Harlow : FT Prentice Hall, 2008.
Edition/Format:   Print book : EnglishView all editions and formats

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Document Type: Book
All Authors / Contributors: Claire Capon
ISBN: 9780273694984 0273694987
OCLC Number: 982689065
Description: xxiv, 419 pages : ; 25 cm.
Contents: Chapter 1 - What is strategy? Chapter 2 - Environmental analysis Chapter 3 - Managing resources competitively Chapter 4 - Analysing financial resources Chapter 5 - Stakeholders, culture and change Chapter 6 - Management & leadership in organisations Chapter 7 - Developing competitive & marketing strategy Chapter 8 - Growth for success Chapter 9 -Developing international strategy Chapter 10 - Structure, culture and groups in organisationsChapter 11 - Strategic control Chapter 12 - Managing failure and turnaround
Responsibility: Claire Capon.


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