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Using Digital Analytics for Smart Assessment.

Author: Tabatha Farney
Publisher: Chicago : American Library Association, 2017.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
Focusing on digital analytics principles and concepts, this book walks you through the many tools available, including step-by-step examples for typical library needs.
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Farney, Tabatha.
Using Digital Analytics for Smart Assessment.
Chicago : American Library Association, ©2017
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Tabatha Farney
ISBN: 9780838916865 0838916864 9780838916858 0838916856
OCLC Number: 1051140144
Description: 1 online resource (169 pages)
Contents: Using Digital Analytics for Smart Assessment; Contents; Preface; Part I. The Digital Analytics Process; 1. Understanding Digital Analytics; 2. Collecting the Data; 3. Analyzing Digital Data; 4. Digital Analytics in Practice; 5. Using Digital Analytics for Collection Development; Part II. Expandign the Digital Analytics Process; 6. On the Road to Learning Analytics; 7. Ensuring Data Privacy in a Library Learning Analytics Database; 8. Creating the Library Data Dashboard; 9. The Myth of the Declining Reference Statistic; 10. Using Digital Analytics to Assess Your Social Media Marketing Efforts. Selected Bibliography and Further ResourcesAbout the Contributors; Index.

Abstract:

Focusing on digital analytics principles and concepts, this book walks you through the many tools available, including step-by-step examples for typical library needs.

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