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Úvod do teorie masové komunikace

Author: Denis McQuail
Publisher: Praha : Portál, 2009.
Edition/Format:   Print book : Czech : 4., rozš. a přeprac. vydView all editions and formats
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Genre/Form: Monografie
Učebnice
Monographs
Textbooks
Document Type: Book
All Authors / Contributors: Denis McQuail
ISBN: 9788073675745 8073675749
OCLC Number: 428366852
Notes: Na obálce uvedeno jako 2., rozš. a přeprac. vyd.
Terminologický slovník.
Target Audience: Určeno pro studenty, teoretiky médií, žurnalisty, odborníky činné v médiích, v oblasti marketingu a public relations.
Description: 639 s. : il. ; 24 cm
Responsibility: Denis McQuail ; [z anglického originálu ... přeložila Hana Loupová].

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