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UX design : understanding the user and business

Author: Chris R Becker
Publisher: [Place of publication not identified] : Packt Publishing, [2017]
Edition/Format:   eVideo : Clipart/images/graphics : English
Summary:
"User Experience (UX) design is the theoretical understanding of how users interact with websites. It is the process of enhancing user satisfaction with a product by improving the usability, accessibility, and pleasure provided in the interaction with the product. Everything humans interact with has an experience associated with it. Some are good, some are bad, but only recently have we begun to consciously design  Read more...
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Details

Material Type: Clipart/images/graphics, Internet resource, Videorecording
Document Type: Internet Resource, Computer File, Visual material
All Authors / Contributors: Chris R Becker
OCLC Number: 1019685193
Notes: Title from title screen (viewed January 12, 2018).
Date of publication from resource description page.
Performer(s): Presenter, Chris R. Becker.
Description: 1 online resource (1 streaming video file (3 hr., 10 min., 55 sec.)) : digital, sound, color
Other Titles: User experience design
Responsibility: Chris R. Becker.

Abstract:

"User Experience (UX) design is the theoretical understanding of how users interact with websites. It is the process of enhancing user satisfaction with a product by improving the usability, accessibility, and pleasure provided in the interaction with the product. Everything humans interact with has an experience associated with it. Some are good, some are bad, but only recently have we begun to consciously design these experiences. We are now at the point when experience-design has suddenly exploded into the consciousness of business people and ordinary people all over the world. A poor user experience leads to losing out on customers and in turn the company loses money. UX Design: Understanding the User and Business is a breakthrough guide to defining what problem is being solved, starting off with how to understand business and user needs and define a problem, and how to start thinking about user experience. You will start off by understanding business and UX design needs. Here you will learn about key performance indicators and experience gaps. Further you learn how to go about a problem statement and iterate it. Also get acquainted about user hypotheses and learn about user experience scenarios. Finally, explore the User Journey and Task development, building journey templates, a storyboarding template, and designing storyboarding sketches."--Resource description page.

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