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We are smarter than me : how to unleash the power of crowds in your business

Author: Barry Libert; Jon Spector
Publisher: Upper Saddle River, N.J. : Wharton School Pub., ©2008.
Edition/Format:   Print book : EnglishView all editions and formats
Database:WorldCat
Summary:

Social networks and communities are now rewriting and impacting the rules of business. Make sure you stay ahead of the game and learn what does and does not work when bringing mass colloboration into  Read more...

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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Barry Libert; Jon Spector
ISBN: 0132244799 9780132244794
OCLC Number: 144330898
Notes: Includes indexes.
Description: xv, 156 pages : illustrations ; 24 cm
Contents: Look what we can do --
Go from R & D to R & WE --
How may we help we? --
Customer, sell thyself --
If we build it, we will come --
Welcome to the World Bank of We --
Make everyone a C-We-O --
Lead from the rear.
Responsibility: Barry Libert &, Jon Spector ; and thousands of contributors.
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"Best Books of 2007, Top 10 Editors Pick: Business" - Amazon.com, 2007 #1 on 800-CEO-READ's "Top 25 Monthly" Bestseller List, August 2008 "10 Books to Inspire Your Business for 2008", The Street.com, Read more...

 
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