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Winning new business : essential selling skills for non-sales people

Author: Richard Denny
Publisher: London ; Philadelphia, PA : Kogan Page, 2010.
Edition/Format:   eBook : Document : English : 1st edView all editions and formats
Database:WorldCat
Summary:
Winning New Business is for anyone who needs to know the skills of winning new customers but lacks the training - or the courage - to sell effectively. Richard Denny, one of the world's most renowned sales gurus, takes the fear out of selling and shows you just what to do and how to do it. In true Denny style, Winning New Business motivates and inspires from the first page to the last, giving you the ability and  Read more...
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Denny, Richard, 1944-
Winning new business.
London ; Philadelphia, PA : Kogan Page, 2010
(DLC) 2009047426
(OCoLC)474868494
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Richard Denny
ISBN: 9780749461874 074946187X
OCLC Number: 650784976
Description: 1 online resource (x, [143] p.)
Contents: What's at stake? --
The quick wins --
Walk a mile in my shoes --
Seize the day --
The king's new clothes --
Hook the fish --
The first meeting --
Go for a "no" --
Present to win --
"Priceitis" is for nerds --
The big opportunity --
The right balance --
How to fail fast.
Responsibility: Richard Denny.

Abstract:

Winning New Business by Richard Denny is the book for everyone who needs to know the skills of successful selling but lacks the training - or the courage - to sell effectively.  Read more...

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