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Working the room : how to move people to action through audience-centered speaking

Author: Nick Morgan
Publisher: Boston, Mass. : Harvard Business School ; Maidenhead : McGraw-Hill, 2003.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:

Combining ancient Greek oratory with modern communications research, this books offers an audience-centered approach to public speaking. It illustrates a three-part process - focusing on content  Read more...

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Document Type: Book
All Authors / Contributors: Nick Morgan
ISBN: 1578518199 9781578518197
OCLC Number: 989929109
Description: 224 pages ; 24 cm
Contents: Acknowledgments; Introduction; The Need to Speak; The Need to Listen; Part I History and Overview; 1 How Did We Get Here?; 2 What to Do? The Audience-Centered Presentation Process; Part II Preparing the Content; 3 Understand the Audience; 4 Craft the Elevator Speech; 5 Pick the Level of Need; 6 Find the Story; 7 Structure the Content; 8 Make the Journey; 9 Involve the Audience; Part III Rehearsing the Presentation; 10 Search for the Truth; 11 Choreograph the Kinesthetics; 12 Pay Attention to What Your Audience Needs; 13 Conquer Your Fear; 14 Get Technical; Part IV Stand and Deliver; 15 The Audience-Centered Speech; 16 Listen to Your Audience; 17 Audience-Centered Speaking for All Occasions; Conclusion: The Secret of Charisma; About the Author
Responsibility: Nick Morgan.

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